The Complete Ecommerce Product Photography Guide to Starting Up, Selling More and Reinforcing Your Brand

Whether they’re looking for a new sofa or the perfect pair of earrings,
people who search and shop on their smartphones at least once a week say that product images
are the shopping feature they turn to most.
When you’re shopping online, product images are the closest you can get to an in-store experience;
zooming in and looking at alternate angles is the digital replacement for holding it in your hands or trying it on.

Photos are how shoppers judge fit, quality, and overall desirability of your product — and your brand.
The care you put into your imagery reflects the care you put into your business and your credibility as a seller.

At E-sellerguru, we’ve edited thousands of images for more than 100’s of retailers, brands, and photo studios .
In working with everyone from multi-brand fashion groups, startup marketplaces, mobile apps, and name brands like Allen Cooper(India), Kanha Enterprises,
Vorktoes shoes( super tennery) and Virtuoso Virgin
to DIY entrepreneurs launching businesses from home, we’ve learned that the biggest barrier to high quality product images isn’t budget — it’s knowledge.
The biggest barrier to high quality product images isn’t budget — it’s knowledge.

In this guide we’ll cover topics like:

How to build your own ecommerce photo studio
What kind of lights to use (when and why)
How to add shadows to product images for a more professional look
How to photograph reflective products
How to create ghost mannequin images
Alternatives to white backgrounds (and when to use them)

Ecommerce Solution : How to Sell on Amazon

Start Selling on Amazon With E-seller guru Whether your holiday sales blew away expectations or left you with unsold inventory, your timing couldn’t be better if the new year has you thinking about selling somewhere new. The E-seller guru integration with Amazon makes it possible for anyone selling easily list on the world’s largest marketplace and get the next-level product and brand visibility.

SELL ON AMAZON Your online store showcases your brand, enables you to communicate with loyal customers, and offers the best buying experience. Expanding the ways you sell with E-seller guru allows you to do even more: you’ll be able to increase sales by reaching millions of customers hunting for products like yours. Simply add new products in the Amazon sales channel to create an Amazon listing.

You’ll save time manually entering product information and be able to manage your entire product catalogue for your website, retail store, Amazon store, and all other sales channels, all from one place. E-seller guru will also sync your available inventory with all active sales channels, so you’ll never sell your last product to two customers. E-seller guru reports make it easy to understand your total revenue, giving you snapshots of your top performing SKUs and shipping costs that include orders from Amazon.

The Amazon sales channel lets you: Create new Amazon listings in Fashion, Apparel and Accessories. .For products that exist on Amazon, create offers directly. .Sync product details, variants and images to your Amazon Seller Central account. .Set a unique price and reserve inventory just for Amazon listings.Easily reconcile revenue from Amazon sales using e-seller guru reports.Fulfil Amazon orders directly from E-seller guru.